Coffee shops can be found in every corner of the United States as the beverage is extremely popular among Americans. Independent coffee shops alone have $12 billion in annual sales. Naturally, many wish to get in on these profits by opening a coffee shop of their own, an admirable goal, but one that requires careful planning out. One thing that needs to be taken into consideration when running a coffee shop is how you will be advertising your business. Since coffee shops can be found just about everywhere, it’s important to advertise the name of your coffee shop in ways that are creative and noticeable. This article will take a look at creative ways you can advertise your coffee shop.
- Disposable Paper Cups: One way to advertise your coffee shop is by having your store logo printed on disposable paper cups. These cups can be found in any coffee shop around the country and are used to carry out any number of beverages during the day. By stocking the shop with cups emblazoned with your store’s logo, you’ll be able to spread the word about your shop by sending your logo out via these cups, hopefully sparking interest in your store when others see people drinking your coffee.
- Coffee Cup Sleeves: Similar to the disposable paper cups, another way to advertise your coffee shop is by printing your store’s logo on coffee cup sleeves. These are typically cardboard rings that slip around the outside of a paper cup and allow the customer to grip the cup without burning their hands (as the heat from the coffee tends to bleed through to the outside of the cup). Printing the store’s logo on the sleeve is another way to reinforce any advertising for your business and remind anyone who looks at it where this coffee came from.
- Wooden Coffee Stirrers: A third way to advertise your coffee shop is by making use of wooden coffee stirrers. These might not seem like a potential form of advertisement, but really, any tool or item found in the coffee shop should be considered when looking at how to advertise your store. Wooden coffee stirrers are just wide enough that they can be customized with the name of a business, in this case, the name of your coffee shop. While they are disposable, having customized wooden coffee stirrers would be a unique touch that can help to make your coffee shop that much more memorable for your customers.
In conclusion, there are several ways you can creatively advertise your coffee shop. These ways include printing your store’s name and logo on disposable paper cups, doing the same to coffee cup sleeves, and printing your store’s name on wooden coffee stirrers. These are just a few of the things you can do to advertise your coffee shop to potential customers.